Swing Forward

This activation is a groundbreaking partnership between a golf brand and HBCU golfers, leveraging NIL rights to empower these talented athletes through sponsorship, professional development, and enhanced visibility. By providing tournament entry support, creating co-branded merchandise, and producing engaging promotional content, this initiative amplifies the voices of HBCU golfers while aligning seamlessly with the brand’s mission to champion diversity and inclusion in the sport. Beyond the green, this activation fosters meaningful community connections through ongoing social and in-person engagement, setting a new standard for impactful collaboration in collegiate athletics.