Eat, Play, Dream

The Brunch with the Dream activation is a vibrant post-season campaign by the Atlanta Dream, blending the excitement of sports with Atlanta's thriving brunch culture. On weekends, the team partners with local eateries to host exclusive brunch events, featuring player appearances, autograph sessions, photo opportunities, and interactive Q&A segments. These events highlight the culinary diversity of Atlanta while keeping fans engaged and connected with the Dream during the off-season. Through strategic promotions across social media, email marketing, and local media partnerships, the campaign drives traffic to local businesses, boosts brand visibility for both the team and participating eateries, and fosters a deeper sense of community. It’s more than brunch—it’s a celebration of connection, flavor, and the shared pride of Atlanta.